Now's the Time to Speak Up

The cool thing about Section 215 of the Patriot Act and this exact moment in history, is that the government wrote a sunset clause so that the public (ahem, us!) could evaluate it and speak up. Well guess what? Now is that time. As an American, I believe that this is unconstitutional. You can read more about Section 215 and the Patriot Act on the EFF website.

The Advocacy folks at Mozilla worked on this neat engagement campaign to raise awareness around this surveillance issue. I was part of the initial team that brainstormed a concept. Since this is all about tracking and listening in on your conversations, without you even knowing, we thought that it would be a great opportunity to resurrect the eyeball that I had made for the Webmaker Privacy Day campaign. The eyeball looks like it tracks your mouse movements as you move your cursor around the screen.

Here are the original mockups that I made:

Screen Shot 2015-05-05 at 9.48.17 PM
Step one: Visit about:home

Screen Shot 2015-05-05 at 9.48.26 PM
Step 2: move the cursor around and see the eyeball following you.

Screen Shot 2015-05-05 at 9.48.33 PM

Step 3: If you don't move your mouse away from the page - the screen will start displaying all the information that we know about the user just from going on to this website (along with reassuring copy to explain that Firefox does not share this information).

The idea is that this would eventually lead to a Section 215 petition.

Since the ideation phase, I switched off to other projects, but Cassie McDaniel and Luke Pacholski took the design even further by incorporating an interstitial page to help explain the issue a bit further. They incorporated an unique visual styling to make the entire user experience feel seamless. Through iteration the browser displaying information about the user piece was nixed. (Probably for the better, I feel like this would be a better experience if it was complimented with a learning activity).

Here's what the final user experience looks like:

A ton of people worked on this project, I mentioned the design team, but it was another cross Mozilla project. The team that I worked most closely with was Andrea Wood, Scott Downes and Erika Drushka.

I'm excited to see this out in the world.